Led creative production and account management at scale — simultaneously, without dropping quality or deadlines.
At Scrolling Media, the volume was the challenge. Managing seven accounts simultaneously meant that systems mattered as much as skill. I built creative production workflows that allowed rapid iteration across clients without quality degradation.
Each account had its own creative strategy, audience logic, and performance targets. I led briefing, production, and review cycles while maintaining direct client relationships — acting as the strategic and creative lead for each account, not just a manager overseeing execution.